Editor’s Pick
MARCH 19, 2009 11:05PM

Dawn at Prada Marfa

Rate: 73 Flag

 

dawn at Prada Marfa

 

A series from a little quest:

 

On the way out of Marfa—there's only one way out when you're traveling west—I revisited the Prada Marfa store before dawn.

 

The store is not actually in Marfa. It’s about 35 miles northwest from Marfa and three miles further on from a little near-ghost town called Valentine. You can get your Valentine’s Day cards and letters postmarked in Valentine, Texas, if you plan ahead. As far as I could tell it was the only industry in the place—that and a couple of churches to serve the needs of those few present and those who are invisible—there is a cemetery after all.

 

(If you click on an image it should take you to the upload on Flickr, where you'll find a GPS link that will put the location on a GoogleMap if you want to see where this is.) 

 

The art installation is the main reason why I took a leisurely southern route on the way to visit some OS friends in Scottsdale. I've long wanted to photograph it, though I know many, many have before me. It won't last forever, I'm glad I had this chance.

 

I timed it just right, by luck I think, and was able to catch it with the inside lights still on. I was really excited. I stayed from when it was still quite dark til after the sun rose above the mountains in the east. 

 

I have some other shots taken two days earlier at sunset...I'll get those uploaded too. I’ve been constrained a bit while on the road with some slow internets.

 

About the artists from Wikipedia: "Michael Elmgreen (born 1961; Copenhagen, Denmark) and Ingar Dragset (born 1968; Trondheim, Norway). Elmgreen and Dragset are a world-renowned collaborative artist couple who live and work together in Berlin, Germany. They are known for work which has wit and subversive humour, and which looks at serious cultural concerns."

 

The store was built in 2005. There is no entrance to the store, the front door is inoperable. There are video cameras in the store and outside to discourage vandals. There’s a farmhouse about a mile away—other than that it’s just high mountain farmland, pastures for cattle and goats and endless views of scrub and the surrounding mountains in this part of west Texas.

 

Dedicated to my friend Deven, who likes these shots.

 

 

 

 

 

 

And because the graffiti is a stain on this wonderful piece of art, I scrubbed it off...in photoshop. Graffiti can be a contribution to art, as witnessed in an example of another post I put up about celebrating vivid colors, that context is the Cadillac Ranch outside of Amarillo. But I think the Prada Marfa store should stand on it’s own without any help from other artists.

 

 

all images copyright © 2009 by barry b. doyle • all rights reserved

 

Update—added an image below of one of the sunset shots from two days prior to these other images. Yes, that’s Freaky’s cousin Pinky in my back pocket. She was going ape for the Prada—it’s in the family.

 

Pinky and me at Prada Marfa 

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Comments

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Lovely, lovely, lovely. The changing qualities of blue!
YAY! I'm so glad you went. I so love this installation.
I really really really love the last shot. Great timing and patience + your great eye. Awesome!
I think the Prada Marfa is a real hoot. You really have to experience first hand the isolation and near desolation of the locale to fully appreciate the irony of the piece, don't you think?
This is just friggin' awesome, Barry.
Very cool, Barry. That blue is inexplicably, unearthly, liquid sky.
Beautiful dawn still photos. The simplicity and loneliness of this building is artful and mysterious. The sparsity and space within speaks to the rare and singular customer type. This post inspires poetry through the images you have captured, so posed, waiting for your shutter moments. Rated for delicate beauty.
Ooh! My bag is in there!

Beautiful, of course.
What amazing blues.

(thumbified for spiffitude)
I'm sure there was some Donald Judd influence in this.
I am very happy to see such great photos of this Barry!!
very, very cool.
Thank you so much for this!

I had heard about this installation but had not yet seen any images of it. Part of me feels so ashamed that looking at the pictures I could only wonder that the glass was so clean.

I spent a long time just looking at the fifth one and the images in the two reflections. Oh, purr!
I am not going to let Freaky see this. She will be super jealousing.
How utterly fantastic...
Thank you, bbd.
Interesting installation. Beautifully, blueishly shown. Size 8, medium, in black, please.
Wow...... I want to lick the building. And wear the contents of the store. Gorgeous shots.
Surreal. I love the first shot best, b/c of the gorgeous blue. What a strange little place. I think I'd freak if I just ran across something like this. But then I'd freak at all that open space to begin with.
Thanks for sharing this Barry. I really enjoyed it.
The third shot's angles really appeal to me and I bet it would look amazing in person, to see the long stretch of road on either side. Nice trek Barry; thanks for sharing!
Very nice Mr BBD! So stark. Glad you caught it in all types if light.
Say, is Marfa the very same town with the famous, or infamous,
Marfa Lights? Weird lights that float, have you seen them?
Would you have removed the graffiti if you did not know it was an installation art work? perhaps if it had just been closed and you did not know that the door does not work.
Gorgeous! As always. :)
Barry, I wasn't familiar with this piece before and imagine all of the people driving along the road who spot it out in the middle of the wide open space that would wonder what it's all about. It's great that you were able to capture some shots at the in between point when the sky was still light and the interior lights were on.

Unfortunate to see some graffiti and I hope that it will not be subject to any more as you mentioned about Cadillac Ranch and all of the spray paint that the "graffiti artists" have applied to that over the years since its creation in '74. It should help that the video cameras are there 24/7.

Thanks for showing us this fascinating part of your road trip that you started out on early Tuesday morning!
As many times we we've been out West, we've never gone through Marfa... There's been a trip forming in my mind for a long time. I want my boys to see where I came from before it's all gone.

Thank you for the beautiful reminder...

rated.
Exhale.

Man, that is so incredible, brother. The way that just sits there, daring you NOT to look at it. Marvelous.

Once again, your shots are incomparable. Should be on a living room wall somewhere....

:-D
This is one of the best things you've done here. The images are just perfect and your appreciation of the installation comes through in your prose. And you have garnered my appreciation for showing me something unfamiliar and wonderful.
Is this for real? A (pretend) Prada store outside Marfa?! I've been to Marfa, so I know how incongruous that is...

Love the photos. The desert is beautiful.

Have a great trip!
Love it Barry! That first shot is amazing.

Bill S. - That living room room should be mine.

This perfectly sums up the contrast that is Paul and me.
I thought for sure this was a tribute to John's OSX or other PS wunderkinds. That it's an actual installation is reassuring, in an artistic kind of way. Christo redemptor.
Oh, this is completely marvelous. I love the way you've framed the first shot, Barry. It reminds me of some very famous desert photography in black and white, but these photos definitely carry your personal stamp. (In my humble opinion.)
I don't know what to say. Magnificant.
beautiful! that first shot makes me breathe deeply...just breathe. i love these!
Very cool. Thanks for sharing.
The blue in the top shots is ethereal - wow. The whole idea of this tickles my funny bone too :-)
The photos are wonderful! Mind you, I wouldn't know Prada if I tripped over it...
That is so friggin' cool I can't stand it. I'm surprised Freaky's cousin didn't take a (little, tiny) sledgehammer to the front door to get at those shoes. BBD - you are endlessly interesting and I thank you for this little art exhibit. (Where's the free wine and cheese?)
Did not read yet...but loving the image.
I feel like I'm having a flash-back ... were these posted a while ago? Or did I dream them?

Then, as now, beautiful. Lovely. Stark.
That is so surreal! I was sure you had photoshopped the store there into the desert.... until that last shot convinces me it's all real.
I agree-- it almost looks photoshopped it's so unreal. And the wide-open space and blue sky is simply wonderful.

Of course I saw the words "Prada Store" and felt my ears perk up and eyes get all bright... woof!
I agree-- it almost looks photoshopped it's so unreal. And the wide-open space and blue sky is simply wonderful.

Of course I saw the words "Prada Store" and felt my ears perk up and eyes get all bright... woof!
Too. Damn. Cool. (to reference another post here on Os).
rated!!!!!!
Love it Barry. Photos are so striking, love the capturing of the yellow light inside the store.
These photos are captivating. I keep scrolling among them. That blue sky haunts me. The incongruity of the Prada store in the middle of the desert just says so much. How on earth did they get electricity to it for the inside lights?

Thanks for these lovely shots, Barry. I enjoyed the background on the artists, too.
Wonderful!! The ideal photos of this piece.
(Just watched "Giant" the other night....)
I thought this was a Photoshop creation when I saw it on the front page. Very glad I had a look. Amazing photos!
Tremendous! It's surreal and desirable at the same time. Just my cup of tea at 8 am.
I LOVE THIS !!!!!!!!!!!!!!!!!
I am not a fan of Prada, BUT I am now a fan of yours! Haunting and beautiful photo.
It's a contradiction of itself. Like an ice cream shop at the north pole. Beautiful and useless, inside and out. Serves only as an object of wonder and curiosity and perhaps that is enough.
Such wonderful shots! The installation reminds me of a Hopper painting.
gorgeous pics, love them and I love this concept. Very cool post.
Thanks for sharing this. Are there any others like this in other parts of the country that you know of?
Thanks for sharing this. I, too, thought it was a photoshop when I saw it on the cover page. What a great juxtaposition.
i second m.a.h - very, very cool.
or, as an homage to miss cindy ross:

Very. Very. Cool.
Marfa, where the aliens go to shop. Brilliant, strange. Love the blue.
What a genius bit of artwork! At first I thought the genius was yours because surely you photoshopped the store into the landscape. Thank you for sharing this and you did an awesome job of capturing it.
I was trying to stay away from OS so I could get some work done. I swear it has taken over a piece of my soul. Pieces like this are why.
OMG - these are awesome. how did I not know about this?

I am super jealousing. all of it. the Prada, the photos, the trip across the desert...

thank you for sharing these lovely shots and your wonderful perspective.
those are beautiful! however, i admit i kinda like the graffiti. removing it makes a better photograph, but the spray paint somehow makes the building seem even weirder in the desert. the urban blight followed it...
I totally love the surrealism.
Everything all hard rectangles
Thanks for these
Oh WOW, I love this. That's just totally hilarious. (i've been to stores like this - you've gotta get security approval before they'll let you in.... so.....)

Your photography is stunning. I'd love to have this in a post card.

rated for Prada exquisitivity!
Beautiful shots of the sky, the colors! -- gotta get to Marfa this year. Looking at these photos I can imagine the smells and the coolness of dawn and the silence. Wonderful!
I like the picture with the graffiti on the wall. It says, even though this building is isolated, we will still find you.

Rated because I thought the graffiti added a little extra something to the picture.
God, there' something so dreamy and existential about it. I'm sure I've been there in my sleep one night! Thanks for the visit.
This is amazing - I never heard of it before. I, too, thought this was a Photoshop effort at first. The quality of your photography is wonderful and I thank you for sharing this amazing bit of zen.
I saw this so briefly on Friday and didn't have time to comment. Interestingly enough, that image of the Prada store has been haunting me ever since. I love your photography anyway - I've been here showing the Elder (one of my fem tweens) some of your stuff, but this shot - it's so evocative, political, judgmental - and all in a good way. Thanks for sharing!
Love this one!
Can I learn to wish I were you any time I feel sad? You have the best art stored in your mind's eye! All that color and form from your view is one thing that can always make me smile! :) !
So gorgeous! Can I be you when I grow up?
As has already been said many times here - these are striking shots. I love the color change over time. Thanks for taking the time to compose these and share them.
Really awesome. I thought it was a for real store in the middle of nowhere until I read your article on it as an art installation. I love the sense of humor of the artist and the talent of the photographer (you).
Wow! Wow! Wow! Your shots worth more than all the Prada bags and shoes in that store! Love it!
Thanks, Barry. Your commitment to photography and your images is evident -- and being there before dawn speaks volumes. The blue sky is incredible, and capturing the images at just the right time is magical. While I like the detail in the closer up shots, the first image says it all to me.
It seems like a long time that I've been able to make a comment on Open Salon. Not that I haven't been online sporadically, I'm still on the road, but at a friend's home--and it seems the more important thing to do is to interact face to face with the friends and give up some of the time spent online.

That said, I'd like to thank my friends and visitors here for the amazingly affirmative response to the post. I was really delighted to see it make a two column spread at the top of the OS cover for the weekend--but as good as that is--the weekend is a long, long time. I've had a weekend cover a time or two before and I can honestly say I get embarrassed a bit by the length of time it remains. I think too that Kerry and Thomas deserve a break from the schedule they keep so I don't mind the somewhat static nature of OS on the weekend. I'm just saying that as happy as I am in getting noticed by the editors and by friends I do have some mixed emotions.

Enough time has gone by now that there will be little notice of my comment here, but I wanted to say it anyway. I know my "blog" here on OS is a bit different, I usually concentrate on it being a photo blog with some observations and comments, so in a sense it will get a different kind of attention than a critically important political post, or a compelling personal narrative. Thus there may be an element in this of friends and visitors enjoying my stuff as a change of pace or respite from the other content here. I tend to stay away from controversy, rancor and negativity that occasionally arises in other areas. I'm not saying the negativity shouldn't or couldn't occur, it's human nature that social collisions will arise. However, for my part I tend to concentrate on what I can do in an affirmative way, not only with my posts, but in my comments on others' blogs.

Again, I'm not sure I will respond to each comment, but I would like to thank you again for your kindnesses and appreciation. This photo shoot has long been planned, and is an important one personally to me.

I'll reread the comments when I get a moment and will respond to some of the questions posed.

Thank you very much.

Barry
What an amazing find. Beautiful photos, intriguing installation.
I think you are absolved from all responsibility for individual replies. There are just too many comments! I also think that many of us are genuinely thrilled to see some of OS's prime real estate taken up with something as worthwhile as your photo essays. I'm a bit more ornery than you are, but I also prefer to stay out of the big nasties that sometimes get going here. I would wish for more Art here (in whatever form) if I had any wishes to make ;)