The Raven Lunatic

Still trying to figure it all out

Amy A

Amy A
Birthday
December 01
Bio
An independent journalist and content writer, focusing on health care (rehab and senior issues), domestic travel, the arts and parenting issues. Writer of "The Raven Lunatic" newspaper column, which runs in multiple Indiana newspapers.

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JUNE 16, 2011 12:24PM

Why I'm Self-Publishing

Rate: 43 Flag

Yeah, I'm baaaaack.  I have found it much easier to get on, and I'm hoping things stay level.

  Like many writers, my “bucket list” contains the desire to write a book, or several books.  About six months ago I compiled a list of my 30 favorite columns.  (My column runs in several small Indiana dailies.)  I am in the middle of writing a second book, and I’ve started research on a long project about our family farm that will hopefully result in a historical novel someday.

I’ve been writing since 1971, but I’m Nancy Nobody from Nowheresville.  Let’s put it this way, I’m no Joan Didion.  I needed to be realistic about what was going to happen with any book project.  That being said, I’m perfectly happy being Nancy Nobody.  I’m paid for my writing, I see my work in print weekly, and I get “fan” mail.  And I have my title as “Mayor of Dorky Town.”

The past two years have been wonderful because I took Mark Twain’s advice and “write about what I know.”  What I know is about Indiana, the farm ethic, and growing up middle class in the 1960s.  That is who I am, and I’ll probably never write about the steppes of Russia, drug cartels in Colombia, or South Central LA.

For me the main issue was keeping this all in perspective. Getting a book published by a mainstream publisher was going to be highly unlikely for me.  I also wanted the book out while my parents are still alive and they are in their eighties.

For months I went back and forth in my mind and let the manuscript get dusty on a shelf.

Last January I attended a book signing at a local traditional bookseller by a young author who is destined for fame and glory on a national scale. This excellent writer has a column in a national magazine and was approached by a mainstream publisher to do a book.  The book is outstanding and has received good reviews.

But participating in this event I learned a few things.  He was not particularly happy with the cover and had no say. His publisher edited his content and changed the essence of meaning for some of his work. He also had no say in the “price setting” of the book.

And for the most part, he is still expected to participate and support the marketing activities of the book.

An impatient sort and one convinced I would never get a contract, I decided to jump into the self-publishing pool. 

 I have enjoyed the process.  I spent several months researching companies, and spoke with many friends who had self-published books. 

 I talked with Matt Paust, whose thriller Executive Pink is self-published. http://www.amazon.com/EXECUTIVE-PINK-Mathew-Paust/dp/1609105745 

(Matt’s book is great, especially if you like White House intrigue.  It’s available as a trade paperback, or for Kindle.)

I would like to mention all OSers who have self-published books.  Please PM me and I’ll update as needed.

The book has spiritual themes, so I chose an imprint that features those kinds of works.  I bought an inexpensive package without the bells and whistles.

I wrote a marketing plan which I will implement with the help of a few friends in the business.  Any self-publisher will be happy to sell you a comprehensive plan.  Having worked in marketing and public relations, I believe I can handle this on my own.

I also wanted a distinctive cover.  A dear friend painted an oil painting from a photograph I took that represents the first chapter, and theme of the book.

After I got my manuscript in fairly good shape, I hired a professional editor who doesn’t have a deep emotional relationship with me.  I did not want someone to be kind – I wanted someone who could tell me how it is.

The book is nearly complete, and I’m expecting a late August or September publication.  My editor is reviewing galleys and I’m setting up book talks and signings. I hope to have events in all the communities where my column runs.  I’m asking friends to help where they can (post on Facebook, identify potential buyers) and we’ll see where it goes.  The book will be in a few Indiana bookstores and on the publisher’s web site as well as Amazon.com and BN.com.

There are big challenges ahead.  According to a recent Washington Post article, there are 2,700 books published per day. (http://www.journalgazette.net/article/2011305159992)

I’m glad to finish the project, and hopefully can still hand a copy to my parents.  I’m going to try the Kindle Digital Platform for the next book.  I am lucky to be alive during this time of technology, where despite the odds of “making it big”, there are numerous platforms for my, our, work.  Thanks to everyone on Open Salon who has encouraged me.  Right backatcha.

UPDATE

Our own Kris T. Parker has some published work and I have also been told  former OS'er Skip Williamson has available on Kindle an e-book called "Flesh" for $2.99. The OSer who told me says it is a "wonderful book" and that he has another coming out soon.

FuSun Atalay has a book published and the link is http://www.kobobooks.com/ebook/Will-Of-My-Own/book-gxTe_fFON0u1Id_EygbD3g/page1.html

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Comments

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Congratulations! Yay! xox
Glad to see you back Amybea and this is wonderful news.
Rated with hugs
I have completed three novels, self published two of them through createspace.com . They aren't very good, but I enjoyed writing them, and my friends and family have enjoyed reading them. Good luck, I hope you reach your own personal goal. (By the way, the two novels I have self published where written as part of the NANoWriMo challenge, both, just over 50,000 words each, were written in 23 days each).
This is interesting. I've been slogging away for six years trying to get published, and so many people have suggested self-publishing to me that I've quit mentioning it at all. Self-publishing does democratize things though, doesn't it? r
How wonderful, so happy you are doing this. I did a small book of poetry on lulu last winter, it solved my christmas present dilema.
rated with love
I admire your writing and wish you great success.
That's great and congratulations, Bea. Self publishing is great in that the author does get to have say in the content, layout and cover, which are important. I've learned that doing your research before jumping into self publishing is also very imporatnt. That's something I did not do, because I rushed for personal reasons. I wish you all the best with your book and I'll share it on FB.
♥R
You already know I am one of your biggest fans. Can't wait to get a signed copy. ~r
I've self-published the old-fashioned way, then print-on-demand, now Kindle format on amazon.com. (I've also had one novel and several plays published by trade publishers.) My Kindle ebooks on amazon.com are selling better than my print books (which isn't saying much) but sales are increasing each month. e-books now outsell print books, and the New York Times Book Review now compiles best-seller lists for ebooks separate from print.
Make my copy out to "My admiring friend, L." Bamy. This is so exciting.

Lezlie
this is so cool! i look forward to getting a copy of my very own. you will link that when it is ready, i know.
- will review some internet marketing ideas and white papers. Please let me know "when", Bea... be glad to help.
Congrats, Bea, the fun is just ahead. Don't forget to set up a webpage, too. For a nominal fee you can have get a site at Godaddy.com. They have many stock templates to choose from, or, I believe, you can design your own. I picked one of their simplest templates. Here's a link to mine: mattpaust.com

Good luck. And thanks for the plug!
The modern publishing process could be an instructive booklet in itself! Congratulations, Bernadine!
This is wonderful news! I've also self published and have used my marketing background. I'm available for any questions and would love to hear your experience.
This sounds promising! Be sure to keep us posted.

Rated.
Congratulations and good luck. I have an "OS Bookstore" linking all OS'ers who have published. I havn't updated it since Christmas - this is a good reminder.
Go for it. I self-published and it was one of the most rewarding experiences of my life -- tho not necessarily in dollars.
great good luck, amy! it sounds like you've gone about it in the best possible way, doing all the necessary research and planning for its promotion. somehow it doesn't surprise me. :) it was kind of you to put your outline here in a post so others can see the necessary steps. can't wait to read it!!
It's definitely the way to go these days. I've been reading lots of stories about how known writers are turning down big advances from mainstream publishers to self publish. The cover of my last novel, published by St Martin's was an abomination, yet I had no say. The title was a bad working title but they wouldn't change it. Also, just because a mainstream publisher publishes it, there's no guarantee that it will ever be a Kindle or eBook, and that market is expanding. On top of that, having an agent read and then circulate a book to publishers can take forever. A wise decision on your part, but a word of advice -- stay clear of vanity presses.
Forgot one important thing -- you can get up to 70% of the cover price. Mainstream publishers offer a pittance.
I did self-publish my first book, and am very pleased with it, but could never really market it successfully. I am seeking an outside publisher again. Good luck!
Good luck!!! now to the marketing!!
My mom self-published her book and was very pleased with everything about it. She's peddling them on Amazon but I have no idea if she has sold any.
*clink*..

Here's to success Bea!

Rated for exponential.
CONGRATS!! CONGRATS!! CONGRATS!!!

I wish I could be there at one of your book signings, but sigh, I am so far away.
Mayor of Dorky Town would work for me, too.

I was going to mention something, but john blumenthal said it best and first. Royalties can be as little as 10% from each book sold published the traditional way.
Yeah, I know, untold riches.

So I take it you are not going to write that story about a Russian ex-mafiosi on the run from the Colombian cartels pretending to be a teacher in a South Central school? Shame. That would have been a best seller.
Sending you extremely best wishes. Make mine out to, "To one of my biggest fans, cg."
This is great news!!! Actually, two pieces of great news: your return to OS, AND your book being finished and just about ready to come into the world! Thank you so much for sharing your thoughts about self-publishing. I think you're right - this is an exciting time and I love that self-publishing allows writers a lot more control over content and other matters. Best of luck to you in these next few weeks of preparing things!
I think you are making the right move. I self-published or POD, my book of short stories and I couldn't be happier with it.
Good for you! I think this was a very practical approach to meet your needs and who knows, maybe its popularity will grow and you will be one of those people who end up having several books, a screen play and a movie! You just never know!
All power to you! I'll be following you soon enough. BTW, I HATE Joan Didion.
Great news! All my best as you embark on this journey.
Congrats!!! I know it was a labor of love from start to finish -- and that's what a book should be.
Congratulations, now that is good news. All the luck. R
I checked Amazon and they don't have anyone named "Nancy Nobody."

Congrats and I'll probably be consulting with you myself soon.
BTW, I think "Mayor of Dorky Town" would be a great title for a book.
Now I can buy your book and read one page every day, and won't have to come here. Just kidding. Congratulations, Mayor!
Congratulations and all the best to you!!
I have many questions about self-publishing because my experience, done for the exact same reasons as you are doing, expediency very important and having a say in everything after a horrid experience at Simon and Schuster, actually I think I chose a bad self-publisher and it was so full of errors and grammatical mistakes and etc that I never advertized nor even told many. Now I've re-done the book, and have to stay with whatever is that name I forget--same self publisher.

Cart before horse here, o my god, first off: CONGRATS. You seem to know your own strengths and have a built in audience and we'll all be reading you. That's what is important to say but I can't find anyone to answer questions about a book that was done so poorly. You will not have this problem, and it's GREAT. Esp I loved John B's comments below. R