So, I live on Salon.com, but for all the other little things I do, I have a little Web site of my own, www.carytennis.com and it sucks. We all know that. I mean, it's kinda pretty but it doesn't do anything. And certain little things on it are broken. (ha ha find the broken links)
But what is it supposed to do?
How would I know? I don't use it like a user. I use it like a tool. I don't go to it wondering what I'm up to. If I want to know what I'm up to, I just look in the mirror.
So what should my own personal Web site do? I'm probably missing the point completely. All I know is, asking you has worked in the past.
So you tell me, if you would please: What is my Web site supposed to do?
And note, if you will, please, that I'm not asking this question on my Web site, or in my Salon column, but here on Open Salon. Which works.
Hmmm.

Salon.com
Comments
There needs to be a defining sentence or explanation toward the top to confirm what you're up to.
So, what do you want it to do? My guess is that you want it to keep your fans informed of your comings and goings -- profressional appearances/readings/etc.. You want it to drive book sales. You want it to sell workshop participation. Basically, you want people interested in your writing and you to get value from the site, and you want to find a way to make money off it. The $$$ part is where it gets tricky. Do some research on "Search Engine Optimization." This si a technique employed by companies to get their sites listed early in Google (and other search engine) search results. Talk to your web guy about how to get this thing to show up in searches more often and easier. If people don't see your site, they they can't worry about how bad it is. I would guess that is the first problem you want to tackle. Once you figure out how to get people TO your site, then you can figure out what you want it to do.
1. color...needs more.
2. a place for people to get involved. one of the best parts of your columns (no offense :) is the letters generated. If you have something for people to click on to comment on...or some kind of personal blog that you keep updating with things that people with similar interests start reading and interacting with. more of that.
4. Music, art, magic...
you know. I don't know if that helps. p.s. I should follow my own advice...Hmm....
Other than that, I am also on the Great Quest to work out what I should do with my website: www.laurabloom.com.au
If you have any suggestions for me I would love to hear them ...
Navigation. I want to navigate your site without ever having to hit the back arrow to go to a previous page. Scrolling should be in-frame so that navigational buttons/links are visible and are displayed consistently around the frame on all pages. Photo collections should be put in galleries and presented within the frame as thumbnails, slide shows or a combination of the two.
I like your site. Beautiful effect at the top. Lots of white space. A short set of choices, clearly identified.
BTW: I just re-designed/engineered both Pat's new site and the AWA site, and have a long-term engagement with both of them to evolve their sites and grow their communities. Pat is a spectacular human being, and my 8 years and counting in an AWA workshop here in New Paltz has been crucial to my development as a writer.