Deja Drew

transcripts from the drewlerious

Drewonimo

Drewonimo
Location
Seattle, Washington,
Birthday
October 18
Title
(links below)
Company
www.inlawsandoutlawsfilm.com
Bio
Drew Emery is a writer, filmmaker and storytelling evangelist.

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JANUARY 21, 2012 10:11PM

At Last: the Undying Realness of Etta James

Rate: 17 Flag
ettajames2

With the passing of Etta James on Friday, we lost one of the greats, a performer who crossed genres with ease while never sounding the least bit compromising of her own essential authenticity.

That's what I think of first when I think of Etta James:  her authenticity, her "realness."  

Since I began focusing my work on oral history and documentary film, my appreciation for the quality of "realness" in our popular culture has only grown.   Let's be honest; we're a society that's being advertised to, spun to, lied to and otherwise punk'd within an inch of our lives.   In an ever more artificial and virtual world, our hunger for authenticity only grows.

Take the growing obsession with reality TV, for example.  This isn't just an expression of our latent voyeurism; it's a response to our human need to come into contact with that which reveals our own inner lives, our truths. Never mind that reality TV often does exactly the opposite.  You have to hand it to Hollywood for at least acknowledging the popular hunger for "realness" – even if they're too often serving it up in it's most reductive form.

I don't know if Etta James set out to satisfy any such hunger.  More likely she was simply living.  James was that rare artist that never departed from her essential truths but instead knew instinctively how to mine them for gold.  In giving her pain, longing, lust and sentiment honest expression with each performance, she made the personal universal.   It's that skill – and authenticity – that will make her voice one for the ages.

Long live the voice of Etta James.  Long live Her Realness. 


Here's an excerpt from my True Stories Project film Inlaws & Outlaws, a cover of James' signature song "At Last" by the very talented Felicia Loud. Enjoy. 

 "At Last" performed by Felicia Loud.  From Inlaws & Outlaws, a True Stories Project film.  Written by Mack Gordon and Harry Warren. Published by EMI Feist Catalog, Inc.  Produced by Eric Lane Barnes & Drew Emery. Used by permission.

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If you cannot reach within yourself and pull your own still beating heart out to present to your audience you are not an artist you are an entertainer. There are many entertainers in this world elevated to the status of artists by unscrupulous merchants whose only objective is to sell their work. There are few artists. They cannot be created through a marketing campaign. The difference is the artists work will not become inconsequential with the passing of time, only more valuable. What is sublime about existence is made manifest through the work of the artist, and the sublime will never become obsolete. That is why Etta James will never die and the likes of “Lady” Gaga and “Madonna” will dry up and crumble to dust to be scattered into oblivion by the winds of time.
I do so appreciate how pissed off she got at Beyonce for usurping her song and singing it to great fanfare in front of the Obamas without permission....even if it happens all the time.
Ms. James will surely be missed.
Jack Heart: you're so right on.
Just Thinking: yeah, just another way she was keeping it real. One can do a cover while giving great credit to the original.
"Long live Her Realness. "
Real has to hurt. I am reminded of the Velveteen Rabbit which always brings a tear. I try to be real in writing and art but that never seems to get me anywhere except to transcend this material world and that is enough. Great tribute to a real lady.
You're so right, Zanelle. But real doesn't always hurt, thank goodness. There's real love and so many other shades of real. Thanks for the comment!
I got turned on by "Tell Mama" but have to admit much of her middle period was too swathed in strings for my tastes. Then I read a review for her Billie Holiday album and bought it on a lark. Very redemptive.

I gather she got rather testy towards the end of her life about other singers (as Bo Diddley said to Jerome Green, his maracas man) "doin her material."
I tried to click on your link "From Inlaws & Outlaws, a True"
and it would not come up. Well done from friend.

HUGGGGGGGGG
Con Chapman: I hear you about her "middle period" but even when there's a bit too much schmaltz on top, underneath she was still the same old Etta, versatile yet real.

Linda: Thank you. And thank you for pointing out the link issue! It's fixed now (you may need to refresh). Cheers!
Drew--"authenticity" is one of those words everyone agrees signifies a good thing but has a difficult time defining. I think you define it succinctly and well. And I appreciate your interpretation of the cultural work of reality TV. I am bothered, though, by some political figures who parade their ignorance as authenticity because it distinguishes them from the "elites." Such a pose is an insult to us all. Thank you for this tribute to Etta James; as you say, she is imperishably great.
Thanks, Jerry. Believe me, I know exactly what you mean. The faux authenticity of folks like George W. Bush and Rick Perry is insulting, indeed. Yet I see that desire to fake authenticity everywhere I look, especially in music. Too many artists see realness as a matter of looking a part, or maintaining their rough edges (i.e. eschewing training for example). Rawness is not necessarily realness, except perhaps, really lazy. Nor is authenticity measured by where you're from and what trials you've lived through. You can put your realness through innumerable filters, refine it, remodel, refashion or even disguise it in drag. But if it's true to you, that little something will come through. At least that's how I see it.
Loved Etta, Billy Holiday, Ella Fitzgerald...loved them with all their dimensions, foibles and frailties. I just feel badly for Etta that Beyonce played her and actually sang at the Inaugural Ball.

Great tribute and well deserved.
Thanks Elizabeth. I loved all three -- or shall I say, I love all three. (I always think of these legends in the ever-present tense.) Truthfully, I was a giant Ella fan from way back but wasn't really aware of Etta James until someone suggested I use "At Last" in Inlaws & Outlaws, Then I had a bunch of catching up to do.

The Beyoncé kerfuffle is somewhat understandable; if nothing else, her displeasure at being portrayed by Beyoncé in Cadillac Records is further evidence of her desire to keep it real. That would be like having my life story played out by Brad Pitt. I'm sure many would take it as a compliment but it's easy to see that Hollywood feels the need to gussy up reality with something a bit more marketable.

Although "At Last" had been recorded by many during the 19 years before James made it her standard, I can imagine it didn't feel good to have some hot, young thing singing it for the first African-American president at his inaugural – rather than the woman who earned many scars just struggling to survive to that day. Yet she'll triumph in the end; is anyone ever going to put another's rendition of "At Last" ahead of the great Etta James? I think not.
I was listening to WBGO's tribute to Etta on Saturday. There was an interview Felix Hernandez had done a while back with her that they aired again. Hearing that, and reading this made me realize what Etta was all about. You may have discovered her only recently for your film, but you "get" her, clearly. And now, so do I.
I love your "Inlaws and Outlaws," name. One of my best friend's son has been with my daughter for nine years...we tell people we are "outlaws," since they aren't married. Sometime I hope they will and then we'll almost be "inlaws." Your portraits of all families, no matter what the gender, is wonderful. Love knows no boundaries. Thank you.
dirndl skirt -- Thank you for that. It's hard to put words to a quality such as hers but when it comes to realness, you know it when you see it.

C Berg -- Thanks for the kind words. We're on the verge of our 500th community screening of the film. It's been such a long haul but amazing progress has been made. For my money, the secret weapon all along has been telling our stories. Cheers.
Drew. Thank you for posting that song--made me cry what I call delicious tears. I like what you are doing with your search for authenticity. And, you are a superb writer, the kind who makes us hacks kind of envious in a good sort of way:)
Thank you for the kind words, John. Your chronicle has been very genuine and moving and I look forward to reading more of your posts.
Nice article. My favorite Etta song is "Next door to the blues"
Elegant: Thank you. And you're not kidding; that's a terrific song. Here it is on YouTube for anyone missing out: Next Door To the Blues
Well said. You put my poorly formed thoughts into words. "...she made the personal universal. " Isn't that the essential piece for every great artist? R
Thank you, Rodney. Making the personal universal is probably not every artist's goal – but for my money, it's what grabs me most. We want to be connected -- whether it's one on one, artist to audience, or one on thousands, audience to audience.
Whenever I hear those first couple notes of the vocals on "At Last," I can feel the tension just melt from my shoulders. That is some real emotion in that very real music of hers...."It's that skill – and authenticity – that will make her voice one for the ages."--well said, Drew, well said.
Thank you, Pensive. So many classics fall into a rut where you almost can't even hear them anew. "At Last" always sounds fresh to me.
Since Etta James died, "At Last" has been running through my mind like a soundtrack. Long live Etta James.
Exactly as you say---it is the realness!
Thank you for your comments, Daniel and Travelight32!