My editors ask that I stop using the words lovely and beautiful in my articles. Apparently, I use these words far too often.

This reminds me of the time at my old job when I was asked to remove the word fun from all website copy. Apparently, I used that word too often as well. I made the necessary changes and wrote to the client to assure him that "'Fun' will no longer appear on your website." He wrote back to thank me.

And that reminds me of the time at my old old job when we were working on a radio promotion, and the radio promoter sent a memo advising, "our strategy should be Moms and Dads," and that we should play in heavy rotation on stations with lots of "active rock for Dads."

Active rock for Dads!  Moms! Dads! Brilliant strategy!

I laughed for a long time about that memo. My co-workers were not amused.

No ukulele busking stories today. All the subway traffic is over in the tourist areas and not in Brooklyn. I prefer to play for the Brooklynites on their way to work, anyway. It's a more relaxed scene than midtown Manhattan, and thus far lots of fun.

That's right! Fun! For my own website copy, the strategy is to play my beautiful lovely favorite keywords in heavy rotation.