One has to admire the marketing saavy behind the much-discussed Double Down at KFC. The general consensus seemed to be: What the hell? In a culture obsessed, at least ostensibly, with healthy eating, the Double Down seems like a deliberate slap in the face to fat kids everywhere (you know, we have an epidemic of fat kids in this country, just ask Michelle Obama) Self-righteous indignation seemed to be the most common reaction to such an culinary abomination. How dare a fast-food chain dedicated to the dissementation of fried chicken up the ante. I admit, that reaction struck me as a little odd, but the marketing geniuses at KFC were banking on it. Love it or hate it, everyone was talking about it. My 65-year-old uncle, who doesn't exactly have his fingers on the pulse of the country, mentioned it over dinner last night. Two chicken breasts fried in the Colonel's special blend of eleven herbs and spices, a couple of strips of bacon, cheese, spicy mayo sauce. What will they think of next?

And I say: What's the big deal? We live in a land of plenty; bread-less sandwiches were all but inevitable. May this usher in an era of freedom from bread!

As someone who goes to KFC maybe once a year, I had to get my hands on a Double Down. I had to see what all the fuss was about. While I was there, they sold five more of the sandwiches, the clerk yelled to the cook: "I need another Double-Down!"

"Another Double Down!"

"One more Double Down!"

And as I left, she asked me if it was good.

"It was great. How could it be bad?"

"I don't eat bacon," she said.

I felt sorry for her. "Why not?"

"I grew up on a hog farm."

"Say no more."