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Ken Honeywell

Ken Honeywell
Location
Indianapolis, Indiana, USA
Birthday
March 20
Title
Partner
Company
Well Done Marketing
Bio
I'm in love with my wife; a writer and producer living in Indianapolis; partner at Well Done Marketing; founder of Tonic Ball, a benefit concert that's become one of the city's favorite annual events; co-founder of Second Story, a creative writing program for kids; a vegetarian; lead singer of Yoko Moment; a life-long New York Mets fan; a sucker for waltz time; crazy about Pernice Brothers; etc.

MY RECENT POSTS

Congressman Mike Pence (R, Indiana) has issued a public apology for a comment in a closed door meeting that compared the American Dental Association's twice-a-day teeth-brushing recommendation with Nazi genocide that killed an estimated 5.7 million European Jews between 1933 and 1945.

"I am soRead full post »

JUNE 11, 2012 7:47AM

Mad Men: The Saroyan Plan

When I was a kid, I wanted to be a writer. Not a writer of advertising, but rather of great novels or great entertainments or great, lucid explanations of scientific wonders for laypeople. Serious fiction, plays, journalism--I'm not sure what specifically I wanted. It was all interesting to meRead full post »

JUNE 4, 2012 7:12AM

Mad Men: Suicide Is Painful

How do you feel about suicide?

Can you imagine the pain, the despair, the utter helplessness a person about to take his own life must feel? Can you imagine that the only way out of your problems is to cease to exist? That you've done something so shameful, so embarrassing, thatRead full post »

MAY 28, 2012 9:35AM

Mad Men: Dickering Over Price

A old man walks up to a woman in a bar. "I'm sorry to bother you, but my doctors have given me only two weeks to live," the man says. "I'm very wealthy, and I was wondering if you would sleep with me for a million dollars."

"Well," says the woman,Read full post »

Editor’s Pick
MAY 21, 2012 7:52AM

Mad Men: A Christmas Bonus In Reverse

As I write this, I'm sitting on a third-floor deck of a house on St. George Island, Florida, looking out at the Gulf of Mexico as the sun rises. The sea is calm, almost glassy. There's no chill breeze, no sound except for the gentle lapping of the waves. The horizonRead full post »

Editor’s Pick
MAY 14, 2012 6:14AM

Mad Men: Next Year's Model

Advertising may be the ultimate "what have you done for me lately?" business. You're only as good as your last idea and, if you slip, there's always somebody--some other copywriter, some other agency--ready to give you an extra shove and walk over your prostrate body to show the client somethiRead full post »

Editor’s Pick
MAY 7, 2012 7:13AM

Mad Men: Dreaming Of Sweet Rory Gilmore

When I was seven, I was going to be a poet. I'd just written my first poem, entitled "My Boy Al and the Egg"; it was based a story I'd read about Thomas Edison. I was asked to recite it at a second-grade assembly. The applause was intoxicating. I could look forward/Read full post »

Editor’s Pick
APRIL 30, 2012 8:58AM

Growing Up Dirty

I have to admit: as skeptical as I am about religion and politics, when it comes to relationships, I'm a complete naif. I am, in fact, I'm a bit of a pollyanna; it's against my nature to see the bad or deceptive in people.

For example: big ad agencies are breedingRead full post »

Editor’s Pick
APRIL 23, 2012 7:22AM

Twenty-Eight Flavors Of Enlightenment

 

There's a great scene in "Far Away Places," Episode 6 of Season 5 of Mad Men, in which Roger Sterling and his wife Jane are about to drop acid at the end of a dinner party at Jane's psychiatrist's house. "How long does it last?" asks Roger.

I could have told him… Read full post »

Editor’s Pick
APRIL 16, 2012 8:03AM

The Quiet Desperation Of Pete Campbell

“The mass of men lead lives of quiet desperation, and go to the grave with the song still in them.” That’s from Henry David Thoreau’s Walden.

 

That used to be me.

 

It was what I told myself to feel better about my desolation, anyway: that at least I wasRead full post »

Editor’s Pick
APRIL 9, 2012 7:17AM

Mad Men Episode 4: A Dream? Or A Dud?


A lot of years ago, I was a copywriter at a big ad agency that was famous for hedging its bets. We never went into a meeting with just one idea for a campaign. Hell, we never went into a meeting with just four ideas for a campaign. Better to have

Read full post »
Editor’s Pick
APRIL 2, 2012 7:02AM

A Company Of Dwarves

If you were coming up in the ad business in the '80s, chances are great you were mightily impressed by David Ogilvy's understated classic Ogilvy On Advertising. Ogilvy and his agency were certainly part of the creative revolution of the '60s--but they were different from the rebels a/… Read full post »
Editor’s Pick
MARCH 26, 2012 8:47AM

What A Drag It Is Getting Old

Back in the ’80s, most of the clients I worked for were business-to-business marketers who advertised in trade magazines. I had a fact I’d insert into all my new business presentations that I’d gleaned from some book or magazine article I’d read; or maybe it was somethi… Read full post »
DECEMBER 24, 2011 9:22AM

What We're Trying To Do At Punchnel's

I was a little surprised to read the other day about the demise of Viewshound.comI wasn't surprised that they stopped doing what they were doing, but I was surprised by how quickly it all fell in upon itself. I figured someone doing something that ambitious would try to hang on a little/Read full post »

Hi, everyone. I'm crossposting this as Punchnel's in OS. Please make Punchnel's a favorite if you want to get these updates.

One more note: we have a great photo essay by Barry Doyle you'll want to see if you're a fan of his work here. And you isn't? 

 

Greetings,… Read full post »

AUGUST 24, 2011 6:26AM

Punchnel's, Week of 8/22/11

Hey, all. We're alive and rocking at Punchnel's. I'm going to post updates on OS once a week as Punchnel's, so please make Punchnels' a favorite (http://open.salon.com/blog/punchnels) if you want to see what we're doing. Here's what's happening this week:

Hello, OSers. Just stopping by to tell you whRead full post »

AUGUST 17, 2011 5:26AM

Punchnel's Is Live!

A little over nine years ago, I was sitting in a northside bar with a woman I worked with. We’d been out for a drink with a client, who’d left early; he lived in Lafayette and had another engagement there. Neither my woman friend nor I had anyplace to go, soRead full post »

AUGUST 11, 2011 7:48AM

Talkin' 'Bout The Tail-End Generation

 

For a while now–maybe forever–it’s been popular in marketing circles to talk about generational differences and how they affect people’s behavior. Baby Boomers are self-involved and idealistic and competitive. They’re goal-oriented workaholics. Gen-Xers are indiviRead full post »

Editor’s Pick
JULY 29, 2011 8:03AM

Three Heroes

When I was a kid, I loved The Hardy Boys. Not the terrible TV show starring Shawn Cassidy and that dude who was married to Kirstie Alley when she was still super-hot. No–I mean the series of books penned by Franklin W. Dixon. I was enamored of the boys and their chums B/Read full post »

JULY 18, 2011 5:45AM

A New Opportunity For Writers

 

If you’re a creative writer, the Internet Age has been a mixed blessing. The opportunities to get your work in front of an audience have proliferated. You don’t need to win anyone’s approval to have a public forum; just start a blog and publish yourself. It’s great&ndasRead full post »

JULY 1, 2011 8:14AM

Your Computer Vs. The Cotton Gin

Progress has always been a double-edged sword. Inventions intended to save us time and make our lives easier can have surprising downstream consequences.

Take, for example, Eli Whitney’s cotton gin, patented in 1794. This handy little gadget gave cotton growers a simple way to separate cot/Read full post »

This morning on the way to work, I was listening to Mikes Golic and Greenberg, hosts of ESPN Radio’s Mike and Mike Show, chatting with former NFL player and coach Herman Edwards about Miami Dolphins linebacker Channing Crowder and the “stupid” thing he said on thRead full post »

MAY 31, 2011 11:00AM

Buongiorno, Open Salon

My Beautiful Wife and I just got back from a trip to Italy. My father bought our plane tickets and arranged for us, along with my brothers and sisters and their spouses, to meet in Rome, where we spent five days walking among the ruins and splendors of the ancient worldRead full post »

Editor’s Pick
MAY 13, 2011 7:14AM

Childhood Obesity Isn't Funny

 

When I was a kid, I used to read the comics in the newspaper. We called them “the funnies.” Does anyone still call them the funnies? Even the ones that weren’t funny–Rex Morgan, MD and Brenda Starr, for example–were “the funnies,” and I read/Read full post »

Lately I’ve felt the need to be in closer touch with poetry. The best way I know to achieve my goal is to read a lot of poetry–and to reread Edward Hirsch‘s excellent How To Read A Poem (And Fall In Love With Poetry)You’ll get more out of the book if you know/Read full post »