Lisa Solod

Lisa Solod
Location
Savannah, Georgia, USA
Birthday
January 03
Bio
Writer, Mother, Mother, Writer Visit me at www.lisasolod.com

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DECEMBER 27, 2009 5:39PM

I'm Not Content with Giving Content

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        My daughter asks a lot of questions; she wants to know the definitions of words, what things mean she hears on the news, what I think of something on Facebook or You Tube. She needs help choosing books to read, formulating political ideas, and coming to conclusions.

Dictionary, encyclopedia, library, newscast, advice columnist, that’s me, her very own “content provider.”  When something happens that she has somehow missed, she says to me “Why didn’t you tell me?”  If I have often wondered how she would fare without me, the fact is that I have made her as lazy as the rest of the world, spoon-feeding her bits and pieces of information despite myself.

 When I wanted to know something as a child, my parents would say to me, “Look it up,” and sometimes I even did.  I gathered my knowledge on my own, one book leading me to another, one idea to something else, related or not.  Thirsty for knowledge, information and even wisdom for my entire life, I became, along the way, so wedded to words that I became a writer.  Trained, educated and schooled, I worked as a journalist for a decade before turning to writing fiction full time.  In the course of the past three decades I have published both fiction and nonfiction, essays, interviews, and reportage. 

Now, though, it seems I have become just another “content” provider, not only to my children but to the world at large-- because the difference between writers and content providers is becoming very very thin.  At this point everyone who posts to the Internet can call himself a writer and too many do.  There are blogs for every possible subject matter written by every possible kind of person but unlike in the past there is no filter.  It’s as if vanity publishing and self publishing had married and had octuplets and those children had had even more octuplets and so on.  The amount of “content” is spiraling out of the control of both the purveyor and the user, while more traditional means of publishing information are slowly sinking out of sight.

The word “content” has replaced the words “news” “reporting,” “essays,” “features,” “interviews,” and so on.   There is no writing. There is content.  There is no longer journalism, per se, there is content.  And to too many people all content is equal.  What one gets from a spurious internet site is as valuable as what one gets from a respected newspaper or magazine.  NPR is just like Fox News is just like NBC Nightly News is just like……

                Novels and memoirs are confused.  No one understands the difference between fiction and nonfiction.  Fiction is pretty boring anyway, right? Compared to real life.

“Gawker” is as reputable as People which is as informative as The National Enquirer.

Collect one, collect them all.

 

 

                A few days ago, a tweet sent me to a site that claims there are 91 journalism blogs on the web. http://blog.journalistics.com/  Some who commented listed more.  These are usually independent of what we used to call journalism:  newspapers and magazine that feature in-depth reporting and now have a web “presence.” Some of them aren’t journalism at all but about journalism and there is a rather lively debate about what some like to call “citizen journalists,” but which others liken to “citizen surgeons,” untrained but still willing to learn on the job. Recent statistics compiled by a contributor to “Open Salon,” one of the sites to which I currently contribute “content,” says that there are 10,000 plus other regular contributors to the site; I  am unsure as to what the word “regular” means, but I’ve only read a fraction and I still can’t keep up.  This is even more shocking when one considers that OS is one site out of …… who knows?  The fact that 10,000 people are writing for one site out of tens of thousands, means that far far more people are writing than reading.

And what we can actually find is just the tip of the iceberg when it comes to content. According to a speaker on National Public Radio, the search engines we use only give us about one percent of all possible information that is actually contained on the internet.  No wonder my daughter is often frustrated when told to look something up. Unless one enters just the right combination of words, the correct “open sesame,” the door will not open.  What is hidden underneath can be found but not without some extra work.

So:  there is too much content and not enough of it is accessible.  How is that for a conundrum?

  

There is a lot of information out there in the great Internet beyond. I try and keep up but that is completely impossible. I love the links friends send but I have neither the time nor the resources to view all of them.  There is so much “content” available that sifting through it, separating the wheat from the chaff, is a full time job. I don’t have the hours to devote to it full time, which is what it would take and then some.   In addition, a lot of what I do see is, well, dreck.  Stuff that would never have seen the light of day a few years ago:  ego-ridden nonsense, grammatically awful and contextually void, not to mention badly argued. I have, in fact, contributed a piece or two with some of those flaws myself, unfortunately. But I hope not too many.

Journalism, despite the number of sites reportedly reporting it has undergone a sea change. Between 24-hour news and the internet, the public’s short attention span has grown ever shorter so that news is about the length of the text on the back of a cereal box and just as interesting and “new.”

 

               

And it’s also becoming far less easy for even the most discerning eye to tell what is opinion and what is real reporting.  If the New Journalism brought the author into the story to good effect, the blogger brings in not only himself but his opinions disguised as fact and mixes it all up into a turgid stew. With the old guard (and I may be sounding like a Luddite here) there was a sense that the writer and the editor of those pieces took responsibility for them.  Today, half of what is blogged is under a pseudonym and there is no sense that anyone is taking responsibility in either the short or the long run.

Magazines that run lengthy investigative pieces or novella length essays ( One I particularly liked was a  New Yorker feature  by Jane Kramer which, in glorious writing, details her many Thanksgivings around the globe ) are read by the few and far between.  While I was researching and writing this article I came upon an advertisement in my favorite magazine, Harper’s (which I have been reading since I was 15, in all its incarnations).  “Warning” it says in large white letters on a red background, “Harper’s Magazine is 100% content free.”  There is a large circle with the word “content” in it and the familiar strikeout.  The ad goes on to say that instead of content, Harper’s gives readers “literature.  Investigative reporting. Criticism. Photojournalism…” and on and on.  It’s a darling ad and strikes right at my heart, but I fear fewer and fewer readers and writers are listening.

 Print writers have long decried the lack of any real editors in the marketplace (the closest we get on a regular basis is when an anthology editor not only chooses the contributors but actually works on the stories.)  The likes of Maxwell Perkins and hundreds of others are dinosaurs.  But now online people are being called “editor” who have never edited anything in their life.  Their “editing” consists of picking and choosing which pieces will figure prominently on a blog site.  The pieces themselves receive no comment other than from those who choose to comment (often quite nastily, but that is the subject for another time).  The so-called online critics become, then, the purveyors of what is and is not read, what does and does not go viral.  And the lowest common denominator is winning, if it hasn’t already crossed the finish line.

As an editor at several print magazines, I edited.  I worked with writers to make their stories and articles better. Then copy editors edited copy for facts, grammar, misspelling, and confusing syntax.  In the many hands made good writing great.  Writers could be taught how to make their work better. Now “writers” send out their work to the great unknown, unfiltered.  And if everyone is a writer and all “content” is equal what become the distinguishing characteristics?

                  A friend, who is a Pulitzer Prize winning author and former magazine journalist, told me she was looking through her past work the other day and was stunned at the amount of research, writing and editing that went into a magazine we both once worked for.  A city magazine that took itself and its mission seriously, something not even most national magazines seem to do anymore as so many of them spend time revamping and restyling themselves to make the writing easier to read, shorter, and more palatable to people who really don’t want to read much in the first place.  She asked me if anyone has any idea what the impact of all this will be. “Does anyone care?”  She does, I do, but precious few others, it seems are raising the alarm.  Each day newspapers and magazines shut down with alarming rate, more and more “journalists” are unpaid and therefore unsupervised, and more and more “information” is culled from other sources and reworked to mean even less than it did.  All the while, everyone has an opinion on everything and said opinions live forever on the internet.

                She also chastised me for “giving away” my writing to blog sites, much as she likes how I write and what I write about.  And she’s right. By doing that I am contributing to the downfall of a medium I have loved my whole life.

______________________                    

 

                Years ago Philip Roth was quoted as saying that he thought that only about 60,000 people in the United States read literary novels.  Being both a writer of and an audience for such novels, I have no reason to doubt his assessment.  Literary novels are still being written but they aren’t being published as often and when a literary novel goes “viral,” it’s always a shock to the industry that then immediately look for another novel just like the one which was a success.

                But the real trouble is that even real writers are no longer allowed to sit (or in Roth’s case stand) at their desk and write, giving only the occasional interview at the time of publication.  Writers no longer write and send their work to an agent who gives his suggestions, then sends it to an editor who then helps the writer shape it and make it better before publication.  An agent wants a “perfect” manuscript and editors won’t take anything that they can’t immediately see selling.   As legendary literary agent Georges Borchardt says in a recent issue of Poets & Writers, “editors can’t make a decision on their own.  They have to go to marketing people or other people who know nothing about what the editor and I are talking about to get an offer approved.”

In addition, writers must have “profiles” in order to get book contracts.  And those profiles are the responsibility of the writer himself. Writers, or “content providers,” must carefully “tag” their work so that search engines will find it and people will read it. Writers must provide websites and links and their own public relations and advertising.  Writers must be famous before they are famous, published before they are published.  If one is extremely lucky, one’s marketing and publicity techniques will result in a blog of no consequence being turned into a book of no consequence which may or may not be turned into a movie—of consequence or not, depending on talent other than one’s  one.

I am a writer not a blogger.  Each essay or bit of reportage I sent out into the internet netherworld is as carefully crafted as if it were going into print.  I am more successful sometimes than others.  It would help me if an editor would look at what I do before I send it out and tell me to rework it, that my argument is weak, or that perhaps I might jettison an essay altogether.  This is the kind of valuable service I have offered myself (for money and occasionally for free) to dozens and dozens of writers and the kind of service I would love to have offered to me. Were I writing for a site that paid I might be able to expect it. Although maybe not.  Yet I am not so wedded to everything I write as to not see the value in a clearer eye.

Yet I have succumbed, like so many other writers out there, to becoming a “content provider” who offers her “services” for free.  Because there are things I wish to say, things I think are important to write about and if they cannot all be published in newspapers or magazines then I have to suck it up and either write and not send to the blogs to which I contribute--or not write at all.  The second option is not an option.  The first demands a sense of self larger than mine.  So I continue, foolishly perhaps, to count on some readers like myself who actually can tell writing from “content” and don’t confuse them. I have had audiences of varying sizes reading my work for more than thirty years and just because millions of others are fighting me for that privilege doesn’t mean I will go quietly.

  

                               

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Thought-provoking, Lisa. Thank you.
People will miss editors and fact checkers (they actually exist, to the unwashed out there) when they are totally gone.

And then maybe they will return as some sort of boutique journalism. Print journalism is being crushed by digital and I have no answers.

The world is a little poorer.
Really Good. I muttered about this a while back. Fascinating shifts, and I am not really sure where the hell it leaves us, but it is moving incredibly fast at the moment.
"It’s as if vanity publishing and self publishing had married and had octuplets and those children had had even more octuplets and so on. "

There is so much truth there. The shorthand phrase is "dumbing down"---but of course "shorthand phrases" are at the root of the problem you so eloquently detail in this essay.

I wonder how many people even know who Maxwell Perkins was and why he's so important to anyone and everyone who ever wrote a sentence.

Isn't interesting that this subject has (as far as I know) never been broached here?

This is a brilliant essay and I applaud your determination to not go queitly into that dark night. Me neither. And I need the company.
Very interesting Lisa. Thanks for the inside look.
Excellent, Lisa. Although I am guilty of giving "content" away for free, I do at least try to make sure that the writing I'm producing contains my best effort as if it were being published in a print magazine. My personal value system tells me that in life, I need to give something back, so I don't think that everything I do should be for money, and in this regard, I am OK with it. What we give we also receive.

While some people will toss a few paragraphs together and call it a day, I'd like to believe that there are still discriminating readers unwilling to waste their time on unchecked facts or sloppy reporting. Writers such as you serve to raise the bar nicely and have never been more necessary.

Hopefully, the pendulum will eventually swing back the other way.
Ah, Lisa, it is like you are reporting from inside my head. rated
Well reasoned and well expressed. I agree with you . . . and I, too, will continue to blog.

Publishing has changed at an astonishing pace. Back in the 1980s, the advent of desktop publishing (bye-bye, typesetters) was the first major shift that I saw. I couldn't have predicted how rapidly and significantly other changes would start rolling over us, from "citizen journalists" (sounds like the French Revolution meets Woodward & Bernstein) to eBooks.

The trend that has most disturbed me is the disappearance of anything resembling objectivity or independence. In the run-up to the wars in Afghanistan and Iraq, I was astonished and horrified by the lockstep in which the media marched with the White House. The entire American media, in a complete abdication of responsibility to fact and truth, became one giant propaganda machine. As the years have gone by, most networks and cable channels have tempered their blind buy-in, but that they promoted war in the first place was a fatal blow to journalistic integrity. Particularly in 2003, every channel out there sounded like Fox News.

These days, it seems to me that the media are dedicated to nationalistic minutiae--inward looking (because the rest of the world doesn't matter, except for how it affects America's "national interests") . . . but not looking inward too deeply, because that would require originality and independent thought. It's so much easier to focus on White House party crashers, Tiger Woods's extramarital affairs, Black Friday, Sarah Palin, and how the president is faring in the pools. Yeah, we'll touch on health care and the still-not-recovering housing market, but only long enough to cover the talking points we've been provided. I defy anyone to distinguish one newscast from another. Even the newscasts that lean my way (left, left, left) are tied up with this nationalistic pop-culture navel-gazing.

Where have you gone, Edward R. Murrow?

And when I was editing, Maxwell Perkins was my idol.
Excellent. But if no one pays for writing, all that's left is giving away content. Like you, I edit and edit--it may not seem like it, but everything I post has had at least ten read-throughs, and is more or less what I want it to be--but having another set of eyes to say, "That just doesn't work," or "You need more of that" is invaluable, and unavailable any more. I used to hate my editors, but I realize now what a favor they did me and my writing. (Well, except for that guy who hated parentheticals.) (Oh, okay, him too.)

And having written a literary novel--a humorous literary novel, no less--I've experienced the disdain of the marketplace for anything that does not fit into a well-known and well-worn box.

By the way, I too love Harper's. It's one of the last bastions of journalism. When it falls--and it will, because entropy always wins--the landscape will be barren.

Well-thought-out, and well-written, Lisa.
It's a real challenge for me to kick things out there without that editorial oversight. I hope that the situation will make me a better writer when no one is watching. This really brought up some thoughts for me about how writers will adapt to new media. Thanks for doing this.

(thumbified)
I just wanted to add when I hear the likes of Arianna Huffington raving about how journalism is better than it's ever been because of so many people blogging and how there are so many more opportunities for journalists online -- as if the two were synonomous -- I gag. Her site exists because she gets FREE content from professional journalists, a fact she and other online media mavens ignore conveniently.
Polls, not pools. Although since he grew up in Hawaii, I bet he's an excellent swimmer.
Ah so glad to find my smart like-minded friends agreeing with me even as we continue to put ourselves out there. But HOW shall we resolve this? Do we go down without a fight?
It appears that being a "writer" is something like becoming a parent. Anyone can do it without any training whatsoever. It doesn't mean that they deserve to or do it very well. Just take a look at some of the human "content" that is being provided. They are called the future. I weep for mankind. Excellent, thought-provoking essay, Lisa. Happy new year to you. xoxo
Though I've been an avid reader all my life, I've only been writing a little over a year (thanks to stumbling into OS), so I know little, but still I've learned so much. You are a writer. I am not. I am a blogger, but I've read quite a bit about what you are talking about here and couldn't agree more. Quality can only suffer over the long haul.

"Writers must be famous before they are famous, published before they are published."

Self promotion seems to be the best course to get notice, but with millions doing it, how is someone supposed to "separate the chaff from the wheat" and get noticed. Real literature can only suffer when competing with tons and tons of content.

You sound frustrated and I don't blame you. I wish I had some answers for you, but I think they may have already been written by the system that is now in place.
PS- forgot to mention, this is a great piece of writing and Happy New Year, Lisa!
I understand and agree on some level with most everything you say. The old days of journalism do appear to be dying at an alarming rate. I am especially concerned about the loss of investigative reporters who are a key element to democracy. I feel some frustration too. But I don't know what the answer is or how to fix it all.

I'm a weak writer at the moment. I am not a professional. However, I write most every day now and it is because of this blog site. I found a box of old typewritten stories done on an old IBM from years ago I did that were actually quite good. I worked around with them and posted them. Some people enjoyed them and gave me encouragement. It was vastly superior to just having the words sit in a box in the back of my storage shed. I am a hobby writer. I was thrilled that I was able to get dozens of people to read a story I just posted that was nearly 6,000 words. I try to edit myself but I noticed that I make errors no matter how hard I look over something. I started a weekly newspaper and did not have an editor either and would cringe in horror when I would find errors after the paper came out. Most of us can't afford an editor. I have sent some things to the local newspaper publisher who is even more experienced that you and he has agreed to take his pen to my efforts for no fee. I share your frustrations. I also see the positives, especially here. Isn't it a good thing that people are spending so much time with the written word around here? Seems to me that it is better than watching hours of television. I have read some brilliant thing at OS and other trite things that have made me laugh long and hard.
Thanks Patricia and Michael for getting it (your comment is priceless Patricia)... and DAMN those bots!!!
As an amateur writer/blogger, I have been quite aware of this problem for some time. I fully understand and am sympathetic to the quandary it presents for the professional, and am curious to see what impact "content providing" has on the profession - and the culture - in the future.
Lisa, ''Because there are things I wish to say, things I think are important to write about and if they cannot all be published in newspapers or magazines then I have to suck it up and either write and not send to the blogs to which I contribute--or not write at all. The second option is not an option." Although I have never been paid for my writing, I feel like I know exactly what you're feeling. Thank you for an interesting, informative piece.
Rated
Provocative, insightful piece, Lisa.
I grew up reading the long investigative pieces in Rolling Stone and Vanity Fair. That was the first exposure I had to modern current event writers who challenged me as a reader as much as reading classic Lit. I have watched journalistic pieces get shorter and shorter everywhere. I have no answer, but lament with you
With newspapers and magazines folding, blogs remain a siren call to those of us who write. The approach may be somewhat different, the pay, nil, but the tradeoff is more response. We used to wonder if anyone was out there and today we're reminded yes, immediately. Oh, and there's always adsense and tippem. ;)
Wow ...that's a lot to swallow after an exhausting holiday. I want to disagree with you but I'm not sure I can. You know I read and respect your work; you know I try to make my own as good as I can under the circumstances,with my own limited resources.(I have encouraged people on this site who like my work to be more stringent, and some of them have, fortunately).But your larger point remains. All changes in the world of writing seem to be for the worse, now.The internet feels diabolical to me, sometimes: a tool for worldwide procrastination and impoverishment. Readers appear to be an endangered species, like the book memorizers in Farenheit 451. Yet I continue to post here, and take a childish pleasure each time I make the cover or get an EP. But I do know the difference between good writing and crap; I think most people do. Some of them even care. I'll base my fading optimism on that.
My parents, bless 'em, would always answer my questions if they could (and were honest with me when they didn't know the answer). They would tell me, "Keep asking questions. That's what smart people do." As a nanny and Auntie, I have the same policy with the kids in my life.
Good post, well worth the read.
As far as I am concerned, Eva, one should never ever stop asking questions....
It's funny you should write about this because I was just having a conversation with my brother-in-law over the holidays about the same topic. We were discussing Barry's (bbd's) photography book DALLAS, which I'd gotten him for Christmas, and I was telling him about Barry's post where he offered his photography services to a local bookstore hosting Sarah Palin. Not sure if you saw that blog of bbd's, but it was excellent. He traded the work for exposure (via photo credit) by the store in any material of his they used.

Anyway, my brother-in-law, an amateur (but excellent) photographer, told me that giving away free photographic content is really controversial for all the reasons you suggest regarding writers. I brought up the analogy to him, too, and we agreed that it is indeed a conundrum. I don't really have any answers, but I appreciate your thought-provoking post. I would add that it seems sometimes people not only don't distinguish between content and good writing, they actually prefer the "content." I think it's easier to read. Intellectual laziness scares me as much as it does you.
I feel your pain for all the hard work you put into your profession and seeing it watered down (for lack of a better description). I think the cream always rises to the top so hang in there. I think we are all trying to get our footing in a world of constant change. Journalism is taking a beating, let's hope however when it shakes out we can come to terms with it. rated~
Me too. On most of this. And me neither. On most of this.
Great post. As a former paid journalist, I am worried about a news gathering world made up of people who don't get paid. Since I lost my newspaper job I continue to write for free because I need to write. I'm with Lea Lane: The siren song of knowing immediately that my stuff is being read and -- sometimes -- appreciated is of great value and motivation to me.

Lisa Kern is on the mark here, too. I am dumbfounded that some people post work without at least running a spell check. If folks don't bother with the simplest of editing, it doesn't give me a lot of confidence that they checked their facts or verified sources.

Journalism is going through such a transformation right now. The results of the massive layoffs this year, of which I was a casualty, show newspapers in a generally better position than they were before, but how long will that continue?
Thanks for all the interesting and sightful comments... I would love to comment further but am out of internet range (i am in an empty college building trying to check mail) and so am effectively offline for several days, which is interesting. But I appreciate your takes on this, all of them. Pass it along if you want. Thanks
I agree that content is often just "filler." I feel that with all the good of the internet, there is also the danger of people being able to cherry pick the news (or lies) that they want to hear, now more than ever.
And now I will share a quotation by Mark Twain that my 12th grade English teacher had on her classroom wall:


"The man who does not read good books has no advantage over the man who cannot read them."
Well-reasoned, documented, and written. But then that's the point, isn't it? I don't know where journalism and publishing will be in the next ten or twenty years, but I do know there will always be a need for people who can tell shit from shinola.
This is one fine piece of writing; well thought out, well researched and straightforward.
Rated by me (that is worth 10 EPs).
I'm willing to pay for good writing. But if I can get it for free, so much the better. So unless professional, paid writers predictably and consistently top the efforts of the free content providers, they will go the way of the dinosaurs. There was a (long) time when mediocre journalism could justify a pay check. I suspect those days may be over. If unpaid bloggers can match your effort, you're toast.
I read much more than I write and I think most people are like me. Everyone doesn't have your chops. Yes, ten thousand may have published posts here, but hundreds of thousands lurk and read.

As far as talented writers getting paid goes, I'm still waiting for the online journalism world to wake up and start a micro payment media pass account system. I did a post about the concept months ago. I'd be willing to part with monthly cash for the sites I read regularly and I think most people would as well. Not huge money. A dollar or less per month. But those dollars or fractions of dollars add up. It would have to be one stop shopping though. You could register at a site, pick the websites where you want to exchange micro payments for access, and have one passcode for all of them. Hence a media pass. monkey fingered.
Brilliant idea, BBE. DO IT.
And here is another very scary part of all of this!!
http://caroundtheworld.com/2009/12/30/chris-elliott-subpoena/
WHO protects journalism bloggers.......
There are parallels in medicine. I am now a primary care provider, not a physician. Prescriptions are my "content," it would seem.

This is very interesting, Lisa. Can the downward spiral be reversed? I suspect not. It seems that the democratization of society has its price, and the decline in language is part of that price.