How Exposed Are You To Shortfall?
AP - New York
Taking their cue from Alan Greenspan's forecasting techniques - he linked the sales of men's undergarments as a reliable indicator on the health of the economy - financial analysts are warning of dire straits ahead.
A study released this week by Mintel, a global market research company, projects 2009 US sales of men's personal apparel down 2.3 per cent.
Matt Hall, a spokesman for Hanesbrands Inc, claimed that, "Men's basic apparel products have the least fluctuating sales of all. So when we see underwear down, we'll be on our knees in short order."
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Russell Simmons
Rebecca Traister
Arwyn
Randy Smith
Joan Walsh
Xanadu Xero
Salon.com
Comments
Brilliant.
It really means we are washing and wearing what we already have.
Now if only the women would realize they don't need all the straps and undershirts and tank tops they wear underneath!
Bravo!