Maybe you've seen this ad:
It's part of the This Is Reality Campaign, which is, itself, part of the Alliance for Climate Protection. If that sounds familiar, it may be because the ACP is Al Gore's big climate umbrella -- the organization that includes, for instance, the WE campaign, which is running some ads of its own right now as part of its Repower America challenge.
They're moving, politically motivating ads, the kind of ads that, during the campaign, might have made one want to research one's candidate's background on these issues. The clean coal ad is, with its sarcastic tone, clearly an attack ad, meant to ridicule the idea of existing clean coal techology. But with the campaign won... who do these ads target now? I'll give you a hint: it's not our current president.
Barack Obama actively campaigned on the idea of clean coal technology, and every time I heard him say it, I wondered if Al Gore had bitten through his tongue yet, trying not to respond. This week, I've seen the answer.
I started to write about how this is really the beginning of the intra-party attacks, but then I paused (as I so often do1) to think about Abraham Lincoln.
Barack Obama says he's been reading about Abraham Lincoln recently. So have I. In creating his "team of rivals" (is anyone else reading that book? We should talk), he chose as treasury secretary a guy named Salmon Chase. Chase wanted more than anything to be president, so much so that he actively campaigned -- in a time when hardly anyone campaigned at all -- against the Lincoln administration while he was still in Lincoln's cabinet. He did this by taking "radical" positions on issues like slavery, where Lincoln, holding the Union together with both hands, was considered more of a moderate, and then by advertising himself as being ahead of the curve.
Lincoln allowed it. He admitted privately that, if he had to choose a wing of his party, he would be closer in policy and ideology to the radical side, but that as president he needed to hold the coalition together as best he could. Thus he let Chase careen around Ohio, claiming responsibility for the Emancipation Proclamation while castigating Lincoln for not announcing it sooner. The benefits of this were two-fold for Lincoln: It helped him to have Chase's position, so near his own, more widely advertised, and as he actually wanted candidates closer to Chase's position to be elected, he was happy to provide administration support for his campaigning.
Al Gore isn't Salmon Chase -- I believe him when he says he doesn't want to be president. But I do think he feels as passionately about global warming as Chase ever did about occupying the White House -- and Barack Obama, if he's been reading his Lincoln, should capitalize on this as soon as possible.
Lincoln's way of getting things done was one that radicals in his party found extremely frustrating. He'd come to a conclusion -- say, that Southern slaves should be emancipated -- and then, instead of charging directly ahead with instituting his conclusion as law, he'd take the time to educate the public, beforehand, through letters and speeches, through small public statements, through smaller laws. He'd weather the attacks of the radical wing silently and stoically, letting men like Chase take the credit among them, while simultaneously weathering attacks from the opposite side for even associating with Chase. He'd wait for the most opportune moment -- not always an obvious moment, like we so often see now (a president takes to an aircraft carrier to announce the end of major combat in Iraq, for instance), but a moment when the message could best be received, so that by the time he made his proclamation, he could make it seem like the most obvious next step for everyone.
This is part of the Gore strategy. For too long, the "green" movement has suffered from the same problems that the radical Republicans (what a funny term!) of Lincoln's time did: they absolutely were on the side of moral and political right, but they were a small movement in a vast country still skeptical of the need for change. Public opinion had to turn before real change could happen. The battle may be started by a few brave souls on one side screaming bloody murder, but to win, it must eventually be joined by the majority of Americans.
This is what Lincoln understood, and it seems like a lesson that Barack Obama, who has talked about "teachable moments," knows, too. The time is nearly right for the entire country to be engaged not in a discussion of climate change, but a movement toward ending it. Gore has been barnstorming the country, creating a movement, educating the public, and, now, he's calling on (and calling out) the next president. Obama needs to respond -- but deliberately, and thoughtfully, and when the moment is perfect.
We seem to be almost there.
Gore has compared his call for clean energy to the Apollo Project. It's an apt comparison, but, in making the speech in July, he may have spoken just a moment too soon. The country needed the lengthy summer of high oil prices, the continuous play of Gore's We ads, T. Boone Pickens standing on every street corner yelling his story, and now the failing economy and the push for green jobs to be adequately prepared for his proposal. They also needed a moderate leader -- a Lincoln figure to Gore's more radical Chase -- to be the one to propose the change.
I hope Barack Obama is this leader. I hope the positions he held in the campaign -- the panders toward coal mining communities when he spoke about clean coal -- were the same as the political compromises Lincoln struck before issuing the Emancipation Proclamation, the necessary compromises that eventually deliver the power to make great change.
Here, by the way, is the close of Al Gore's July speech on climate change. The entire speech (and the audio) is available at NPR. It's not that hard, when listening, to imagine these same words being included in an Inaugural address.
On July 16, 1969, the United States of America was finally ready to meet President Kennedy's challenge of landing Americans on the moon. I will never forget standing beside my father a few miles from the launch site, waiting for the giant Saturn 5 rocket to lift Apollo 11 into the sky. I was a young man, 21 years old, who had graduated from college a month before and was enlisting in the United States Army three weeks later.
I will never forget the inspiration of those minutes. The power and the vibration of the giant rocket's engines shook my entire body. As I watched the rocket rise, slowly at first and then with great speed, the sound was deafening. We craned our necks to follow its path until we were looking straight up into the air. And then four days later, I watched along with hundreds of millions of others around the world as Neil Armstrong took one small step to the surface of the moon and changed the history of the human race.
We must now lift our nation to reach another goal that will change history. Our entire civilization depends upon us now embarking on a new journey of exploration and discovery. Our success depends on our willingness as a people to undertake this journey and to complete it within 10 years Once again, we have an opportunity to take a giant leap for humankind.
1Example: in the grocery store, standing before two kinds of bread, I think, What Would Old Abe Do? And then I think, he'd be amazed that bread comes in plastic wrap now!
Salon.com
Comments
And your footnote made me giggle.
The general store has gone global. Dunno about you, but I have not been put to sleep by Obama's election, nor has the collective euphoria swept me off my feet. I'm watching him closely too. I share your hopes.
Glad to know others are watching, too. Fingers crossed, but not over the eyes, right?
Fwiw, I suspect a job in the Obama administration comes with free coffee too... but the complimentary caffeine disclosure paperwork would likely be brutal. Perhaps "engaged citizen" is the best position of all.
One thing that makes me feel better, I guess, is that Joe Biden knows clean coal isn't viable for the U.S. Sadly, right after that statement, I think the Obama campaign (if memory serves) released a statement retracting what he'd said.
I jst can't get my head around 'clean coal' junk. I have never met a single piece of clean coal. When I pick up a piece, it turns my hand black. I can't find any that's clean. Maybe I'm looking in the wrong pile.....
Suzy
Suzy, I think we're looking at the same dirty pile. Definitely not just you.
important to stay skeptical yet willing to give the benefit of
the doubt.
Thank you for this.
New power plants can incorporate clean coal technologies that reduce air pollution (but also create more toxic coal waste--our future Superfund sites). If you factor in cap and trade carbon credits, coal will be far more expensive than renewable technologies. That will be the key to phasing out dirty coal!
Please check out my post "Bush hates Appalachia" (just previous to my worst job or latest post). We need to put pressure on Obama to decrease America's reliance on coal.
Loved Team of Rivals, by the way.
1) I read the book about a year and a half ago, does that count?
2) I think the point you are addressing happens to be the difference between pragmatic politicians and ideologocial ones. Lincoln was pragmatic, so, too, were Clinton and Bush the Good. (His son, on the other hand ....) You need both. You need the ideologs to beat down the door to create awareness, once done, the pragmatists need to take over and the ideologs nead silencing. And they hate that. (I would point to the gay rights movement as an example of this.)
3) Clean coal. My knowledge of such could be fit in a thimble. Still, I believe it has a role in terms of the "We must lessen our dependence on foreign oil," mantra in that it is abundant here rather than abundant "there."
4) Are you not dismissing in your treatise the impact of the plummeting oil prices on consumer awareness on this issue. I've been around the block enough times to remember these same clarion calls in the early 1970s, the late 1970s, etc, etc. As a nation we are ADHD addled with a staunch refusal to take our ritalin. We vote the price of hamburger, is another adage thrown around in political circles. It easily translates to: We vote the price of gas. It is rather amazing how quickly oil dropped after the election, is it not? You wouldn't think there's a correlation there, would you? Just a little?
Gawd, that phrase makes me want to puke. In order to "sell" anything to the vast majority of Americas these days, trust me when I tell you that "teachable" is not the approach that a smart person would use.
Unless Americans can see a direct, immediate payoff on major, wholesale change and understand exactly what it means to them and their life, the university professor can go back to his lecturn and chalkboard in Chicago.
"Its' the economy, stupid." How many times does a person have to say this before the eggheads and "teachable moment" adovcates understand how a message should be framed and phrased.
Barack Obama is not the Messiah. Jobs, jobs, and more jobs. Increase the quality of life in America; pay the bills; create economic opportunties that real people can tap into (not just Ivy League educated graduates); get the K-12 next generation educated at all costs; include restructuring the student loan industry as part of any serious BAILOUT; and make saving money a top priority even if it means reducing America's appetite for more materialistic crap (that's what India and China are for!). Now sell climate change against the backdrop of THAT.
Let's hope he is.
I don't see it as an attack ad, though, or "intra-party attacks." God, I'm so tired of everything either being an attack, or cast as an attack. Discussion or debate are fine with me, and I think the ad is.
I do think Obama is a smart guy, and while I rarely applaud lip service, I'm praying that's what he was doing on the bs term "clean coal" during the campaign. I don't expect him to suddenly come out against it, I'm just hoping that the new energy plan quietly ignores it--or just puts very little money there.
On the Team of Rivals, I find it interesting that Goodwin writes a novel, she creates a story--yes, she finds historical bits to back things up of course, it's her novel--but yet we are hungry to relive that story. I don't understand the romanticism.
Gore did not want to be part of the administration because we need credible and strong people who stand for something and will hold the politicians accountable.
Heather Minchon, posted on this topic a few weeks ago:
While Lincoln might have made many of his selections based on prudent readings of electoral votes and party factions, one thing he didn't do was choose true ideological foes. Like himself, his Cabinet was was anti-slavery, pro-Union, and dedicated to a vigorous prosection of the War. This is not to say they were "yes men" -- far from it -- but divisions tended to arise from differences over timing and tactics, rather than core principles. It is hard to envision any scenario under which Lincoln would have choosen a pro-peace Democrat, or even a Radical Republican, to serve on his Cabinet. He might choose a Hillary Clinton, but he probably wouldn't select a Dennis Kucinich or a John McCain.
He also reminded us that there are very few "jobs" connected with coal anymore. But energy companies with beaucoup money were ready to cause great mischief in those states.
I think most of us are going to have to take deep breaths in the coming years. Watching Obama do what may need to be done, and say what may need to be said, in order to make the best outcomes possible.
I'm sure it can be clean*er* than it is, but I doubt it'll ever qualify as "clean". (Oh, and somebody 'splain to me: what's the "clean" way to do mountain-top removal?)
Dakini, I think maintaining skepticism is very important, too.
velina, I agree, public desire is necessary -- as Rose points out below, there is a lot of other stuff going on. But I do think we're at a moment when it's possible to start putting Climate Change into the context of something that helps across the board -- when you talk about it in terms of creating jobs in green building and energy production, for interest, you get a different crowd listening than usual.
, I do think that low oil prices might inspire a temporary reduction in interest, but I don't hear anyone really saying that these low prices are permanent. Having tasted desperation when gas was $4, I think some people made changes that they're finding sustainable even now that gas is $1.50, and they're making plans for when it goes back up.
Kent, I agree that Gore can do more good outside of office. I don't think he'll ever run for president again, even if Obama doesn't do what he'd like with Climate Change policies, but he certainly could be using his support in a more pointed way, politically.
Joan, that's a great explanation of those coal lands -- I don't know much about sequestration, but thanks to you, now I know more. I'll check out that post ASAP.
Odette, I like your analogy on the conversation.
Gayle -- I'm definitely guilty of using "Climate Change" over "Global Warming," for a couple of reasons: it seems to more accurately express what's happening now, because talking about Global Warming while its factors are causing harsher winters in some places is a difficult sell. I also think the Bush admin -- and even activists before them -- did manage to deeply politicize the term global warming to the point that it becomes a hot spot in discussion. I didn't realize Climate Change was a Bush invention (is it really?), but I hadn't thought about it as less accurate or tamer until now. It's a good point; I'll have to work GW back into my language.
Gayle, Geoff, maybe you can help me respond to Stellaa's question about why Team of Rivals has been a good touch-stone during this transition.
Lonnie, I think his inner shopping Lincoln will reveal itself in his choice of dog.
Dave, you know, there must be a better way to refer to ads like this than as attacks, but it's the term I'm most used to. I think the clean coal ad is supposed to be a warning shot across Obama's bow, a "hey, we're taking this seriously, and we remember what you said" message, so more aggressive than just a discussion piece, but... maybe the result is the same, so maybe it really is a "discussion-provoking" ad. A provoking ad instead of an attack ad? I dunno, maybe that works.
Stellaa, thanks for the link -- I'll have to check out Heather's post, because I don't agree on her assessment of the cabinet make up under Lincoln, completely. As for the interest of ToR... I'm not sure I'd agree it's been "romanticized." It's a serious work of biographical scholarship that's been referenced by the incoming president as a source of inspiration for him in figuring out how to proceed. Seems only reasonable to keep an eye on it and refer back every once-in-a-while. Has it maybe been mentioned too often in the news recently? Yeah, probably, and I'm adding to the overkill; I'll own up to that.
Bearpaw1, I'm with Dave; that's a great phrase.
Umbrella, I bet he'd love your bread (though, yeah, I'm sure it wouldn't get through security).
Lainey, Tanya, you're right -- the next four years will require some deep breaths for us all. Still hoping for good results, though.