Stephanie Fierman

Framing Thoughts and Ideas
APRIL 2, 2009 10:58AM

Stephanie Fierman Says It’s Bad, But Love Helps

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Online retail sales are bleak - no question - but there are some opportunities for sharp loyalty marketers. I say that because some gift types actually saw an uptick around Valentine’s Day this year vs. month prior or year prior or both - ok, the only gifts in the latter category were pets and outdoor gear, but still… Internet Retailer looked [...]

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